{"id":5143,"date":"2025-10-30T16:46:50","date_gmt":"2025-10-30T16:46:50","guid":{"rendered":"https:\/\/playersunited.com\/?p=5143"},"modified":"2025-11-04T14:53:16","modified_gmt":"2025-11-04T14:53:16","slug":"olympia-ajax-ballenkinderen","status":"publish","type":"post","link":"https:\/\/playersunited.com\/en\/olympia-ajax-ballenkinderen\/","title":{"rendered":"Olympia Ajax Ballenkinderen."},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"5143\" class=\"elementor elementor-5143\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50baba1 e-ecs-flex e-flex e-con-boxed e-con e-parent\" data-id=\"50baba1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3345ea6 elementor-widget elementor-widget-text-editor\" data-id=\"3345ea6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1 style=\"font-weight: 400;\"><strong>Challenge.<\/strong><\/h1><h4 style=\"font-weight: 400;\"><strong>Realiseer maximale merkwaarde met een selectieproces.<\/strong><\/h4><p style=\"font-weight: 400;\">Ajax-partner Olympia heeft het recht om bij thuiswedstrijden twee kinderen te leveren als ballenkind. Een droomrol voor jonge fans \u2013 en kans voor Olympia om haar betrokkenheid bij sport, jeugd en ontwikkeling tastbaar en zichtbaar te maken.<\/p><p style=\"font-weight: 400;\">De uitdaging: Hoe organiseer je een eerlijk, toegankelijk en leuk selectieproces voor zoveel mogelijk kinderen? Dat daarmee maximale merkwaarde voor Olympia realiseert.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0822098 elementor-widget elementor-widget-text-editor\" data-id=\"0822098\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1 style=\"font-weight: 400;\"><strong>Solution.<\/strong><\/h1><h4 style=\"font-weight: 400;\"><strong>Olympia Selectiedagen.<\/strong><\/h4><p style=\"font-weight: 400;\">Olympia schakelde Players United in om het selectieproces organisatorisch en inhoudelijk te optimaliseren. Vanuit onze expertise in\u00a0<em>Activations<\/em>\u00a0and\u00a0<em>Events<\/em>\u00a0 ontwikkelelen we een activatiepconcept vol beleving, sport en merkactivatie: De <strong>Olympia Selectiedagen<\/strong>.<\/p><p style=\"font-weight: 400;\"><strong>\u00a0<\/strong><\/p><p style=\"font-weight: 400;\"><strong>Drie dagen, drie locaties<\/strong>\u00a0\u2013 bewust gekozen om drempels te verlagen:<\/p><ul style=\"font-weight: 400;\"><li>E\u00e9n dag op sportcomplex De Toekomst, de thuisbasis van Ajax<\/li><li>Twee dagen in de regio om ook kinderen buiten Amsterdam een kans te geven<\/li><li>Elke selectiedag bood plek aan circa 100 kinderen<\/li><li>Plezier stond voorop; \u00f3\u00f3k voor wie de selectie net niet haalde<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-403aa3e elementor-widget elementor-widget-text-editor\" data-id=\"403aa3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1 style=\"font-weight: 400;\"><strong>Result.<\/strong><\/h1><h4 style=\"font-weight: 400;\"><strong>300 aanmeldingen.<\/strong><\/h4><p style=\"font-weight: 400;\">Olympia schakelde Players United in om het selectieproces organisatorisch en inhoudelijk te optimaliseren. Vanuit onze expertise in\u00a0<em>Activations<\/em>\u00a0and\u00a0<em>Events<\/em>\u00a0 ontwikkelelen we een activatiepconcept vol beleving, sport en merkactivatie: De <strong>Olympia Selectiedagen<\/strong>.<\/p><p style=\"font-weight: 400;\"><strong>\u00a0<\/strong><\/p><p style=\"font-weight: 400;\"><strong>Drie dagen, drie locaties<\/strong>\u00a0\u2013 bewust gekozen om drempels te verlagen:<\/p><ul style=\"font-weight: 400;\"><li>E\u00e9n dag op sportcomplex De Toekomst, de thuisbasis van Ajax<\/li><li>Twee dagen in de regio om ook kinderen buiten Amsterdam een kans te geven<\/li><li>Elke selectiedag bood plek aan circa 100 kinderen<\/li><li>Plezier stond voorop; \u00f3\u00f3k voor wie de selectie net niet haalde<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e941e0 e-ecs-flex e-flex e-con-boxed e-con e-parent\" data-id=\"7e941e0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8b721fd elementor-widget elementor-widget-gallery\" data-id=\"8b721fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:3,&quot;lazyload&quot;:&quot;yes&quot;,&quot;gallery_layout&quot;:&quot;grid&quot;,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;aspect_ratio&quot;:&quot;3:2&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/playersunited.com\/wp-content\/uploads\/2025\/10\/De-Toekomst-106-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"8b721fd\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTIzMCwidXJsIjoiaHR0cHM6XC9cL3BsYXllcnN1bml0ZWQuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8xMFwvRGUtVG9la29tc3QtMTA2LXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiI4YjcyMWZkIn0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/playersunited.com\/wp-content\/uploads\/2025\/10\/De-Toekomst-106-300x200.jpg\" data-width=\"300\" data-height=\"200\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/playersunited.com\/wp-content\/uploads\/2025\/10\/De-Toekomst-108-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"8b721fd\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTIzMSwidXJsIjoiaHR0cHM6XC9cL3BsYXllcnN1bml0ZWQuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8xMFwvRGUtVG9la29tc3QtMTA4LXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiI4YjcyMWZkIn0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/playersunited.com\/wp-content\/uploads\/2025\/10\/De-Toekomst-108-300x200.jpg\" data-width=\"300\" data-height=\"200\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/playersunited.com\/wp-content\/uploads\/2025\/10\/De-Toekomst-138-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"8b721fd\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTIzMiwidXJsIjoiaHR0cHM6XC9cL3BsYXllcnN1bml0ZWQuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8xMFwvRGUtVG9la29tc3QtMTM4LXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiI4YjcyMWZkIn0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/playersunited.com\/wp-content\/uploads\/2025\/10\/De-Toekomst-138-300x200.jpg\" data-width=\"300\" data-height=\"200\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Uitdaging. Realiseer maximale merkwaarde met een selectieproces. Ajax-partner Olympia heeft het recht om bij thuiswedstrijden twee kinderen te leveren als ballenkind. Een droomrol voor jonge fans \u2013 en kans voor Olympia om haar betrokkenheid bij sport, jeugd en ontwikkeling tastbaar en zichtbaar te maken. De uitdaging: Hoe organiseer je een eerlijk, toegankelijk en leuk selectieproces [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":5226,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[35,11,14],"tags":[],"class_list":["post-5143","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alle-cases","category-activatie","category-events"],"_links":{"self":[{"href":"https:\/\/playersunited.com\/en\/wp-json\/wp\/v2\/posts\/5143","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/playersunited.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/playersunited.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/playersunited.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/playersunited.com\/en\/wp-json\/wp\/v2\/comments?post=5143"}],"version-history":[{"count":10,"href":"https:\/\/playersunited.com\/en\/wp-json\/wp\/v2\/posts\/5143\/revisions"}],"predecessor-version":[{"id":5235,"href":"https:\/\/playersunited.com\/en\/wp-json\/wp\/v2\/posts\/5143\/revisions\/5235"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/playersunited.com\/en\/wp-json\/wp\/v2\/media\/5226"}],"wp:attachment":[{"href":"https:\/\/playersunited.com\/en\/wp-json\/wp\/v2\/media?parent=5143"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/playersunited.com\/en\/wp-json\/wp\/v2\/categories?post=5143"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/playersunited.com\/en\/wp-json\/wp\/v2\/tags?post=5143"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}