ING Ball boys National team
The Dutch National team needs good ball boys and girls. ING Bank has the right to select these kids. For our client ING Bank we developed, organized and executed the activation program that supports their overall strategy to reach a younger audience.
- Regional selection events at clubs sponsorerd by ING
- National final at the KNVB Campus in Zeist
- 14 new ball boys and girls for each National team match
- Former national team players are responsible for the selection proces
- Hospitality during the matches of our National team